Today’s Tuesday typeface is so magical it was featured on the Harry Potter covers published by Bloomsbury. And this distinctive font has been flying off the type foundries since long before Harry mounted his first broomstick. It was created in 1912 by Georges Peignot in Paris. Although many critics have denied any true similarities, the font was purportedly inspired by the eighteenth century copperplate engravings of Nicolas Cochin, for whom the font was named. The design was adapted for Monotype in 1917 and for Linotype phototypesetting machines in 1977.
Cochin is classified as a transitional serif typeface, placing it with Times New Roman, Baskerville, Century, and Georgia, in a group of faces that developed in the mid-18thcentury and are neither truly modern nor truly old style. Other observers have grouped it with the neo-renaissance movement, because it draws from several different styles. The typeface has a small x-height, and sharp serifs. The uppercase letters are relatively boxy, and the face features long ascenders. Distinct features include the curved serif on the lowercase “d” and the uniquely elongated serifs on the lowercase “y” and “q,” which highlight the extended ascenders and add elegance to the overall look of the typeface. Cochin was wildly popular following its release, and, although it did not maintain its initial level of success, is still widely used today. In addition to Harry potter covers, versions of the typeface were used in the first issues of Rolling Stone.